It is not often that competitors compliment each other in the auto industry, but it looks like Tesla and Volkswagen are doing just that. After a tweet last month by Tesla CEO Elon Musk praising the progress Volkswagen is making in electrification, Volkswagen CEO Herbert Diess returned the favor last …
Read More »Are These Electric Car Ads Effective? | Porsche Taycan & VW ID.3
With several new electric cars either on the market or coming soon, Volkswagen Group should be stepping up its advertisement game in order to show them to the world. Two of their newest ads are for the Porsche Taycan and the Volkswagen ID.3. While they are flashy and look good, …
Read More »First Look: Why VW ID.3 is a Big Deal
The 2019 Frankfort Auto Show has been a showcase of cutting-edge electric vehicles, and Volkswagen eagerly jumped into the spotlight with its own new offering: the Volkswagen ID.3. The final, road-ready version of the VW ID.3 has shed its camouflage paint job to take a bow to the world, and …
Read More »Is VW Pushing the Wrong EV With its VW BUZZ Ads?
Volkswagen has just launched a new ad campaign spotlighting their involvement in moving towards an electric future. Following the release of the “Hello Light” ad which hit the public on June 5th, the Volkswagen “Drive Bigger” campaign looks to showcase the ID. Buzz with a much more lighthearted feel. But …
Read More »From Tesla Model 3 to VW Animal Testing: This Week Had It All
This week was full of good and bad news in the electric car world. The main news that shook the community was the discovery of a study financed by VW, BMW, Mercedes-Benz and Bosch that ended up using animals, 10 monkeys to be exact, to experiment with affects of newer …
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