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While Tesla originally hoped to reveal its electric pickup truck to the world this summer (and sadly missed that mark), it looks like the electric car company is determined to show it off by the end of the year. According to Tesla CEO Elon Musk, we will ‘most likely’ see the pickup’s unveiling occur in November. Will the Tesla electric pickup reveal be everything we have hoped it would be?
The Tesla Pickup and Its Big Reveal
The last time we had any update on the possible reveal date for the Tesla electric pickup was back in July when Musk optimistically tweeted that he expected to unveil the prototype in 2-3 months. That would have put us around September or October.
The latest tweet shows that the date continues to be pushed back:
While the continued delay is a little disappointing, it does seem to show that Tesla is actively trying to have the prototype out by the end of the year. That is something, at least. Apparently most of the design work on the truck is finished, and the company is fine-tuning the details for its ultimate release.
It would be smart to take the news with a grain of salt, however; over ten months ago Musk promised that the Enhanced Summon feature would be released in six weeks, and it still has not shown up.
Stiff Competition
If Tesla knows what is good for it, it will be pulling out all of the stops to make this unveiling happen as soon as possible. While an electric pickup truck has been the stuff of dreams for some time now, with Tesla leading the pack in terms of the development of a viable option, other truck companies have since taken up the challenge.
Rivian, another electric vehicle startup that is still working on its first release, has already been spotted testing the upcoming R1T in Argentina. The rugged, futuristic pickup truck is already turning heads with its sleek design and hardy build, and big names such as Ford and Amazon have invested quite a bit of money into the project. Rivian’s truck will likely start around $69,000 and be released sometime in 2020.
Not to be left in the dust, Ford is also testing the all-electric vehicle waters. Its Ford F-150 has been a best-selling pickup in the U.S. for years, and it only makes sense for them to try to remain at the top while taking advantage of current trends. The electric F-150 may land in dealerships as early as 2021. Ford also plans on partnering with Volkswagen on another electric pickup truck that we might see in 2022.
Other companies, such as GM, Workhorse, and Bollinger, also have electric pickups in the works.