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Tesla Model 3: Low Demand or High Production?

Tesla has sent out a second batch of invitations for private parties to configure their Model 3 which, this time, included me! Even though I was already planning to wait until my current Tesla Model S leases expires, I’m excited but also a bit cautious about what this news may mean.

You see, from the VIN numbers being reported out there and taking in consideration that not all cars are being sold in the sequence of those VIN numbers, it would be reasonable to assume that Tesla has sold at most 2,000 Model 3 sedans to its own employees. If you consider that Tesla and SpaceX have more than 40,000 employees combined it makes you wonder why such small percentage of those employees have gone ahead with their purchase.

Of course, it could be many reasons that prevented Tesla and SpaceX employees from configuring their Model 3 cars that are going to prevent the rest of us from doing the same. It could be the fact that the cheapest configuration of the car is at $49,000 and people are waiting for the cheaper version or the AWD version. It could be that the $7,500 federal tax credit in the United States is most likely going to be gone by the time those cars are purchased. It could also be that not everyone, myself as an example, is ready for a car purchase right this minute and will wait until that moment comes.

The other reason for all of this could be that Tesla’s production rate is now either high already or they are confident that it will be in the next 2 to 3 weeks. Either way, this is something to think about it, but I still have no doubt that this car will be in the higher demand in the future than it is now. We’ll have to wait and see!

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